Eric Lamb
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Netflix - OITNB

Breaking out of the TV

Breaking out of the TV

It seems almost everyone has heard of Orange is the New Black, but when Netflix approached us before Season One, that was not the case. 
The Challenge: to give this show a voice, and a reason to exist online. Spending three seasons making OITNB one of the most talked about shows on the internet. Accomplishing this with award winning, highly shareable content and around-the-clock fan engagement.

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OITNB | Stop Don't Talk To Me

OITNB | Holidays At Litchfield