What if…
We brought the magic of Christmas to life in the heart of Los Angeles?
The Ask:
Bring the 24th annual Christmas at The Grove tree lighting celebration to life with a spectacular holiday event that brings together live entertainment, festive traditions, and unforgettable moments for families across Los Angeles.
We transformed The Grove into a holiday spectacular, bringing together star-studded musical performances, dazzling light displays, snowfall, fireworks, and a custom drone show. From the live celebration to a nationally televised FOX special, we brought the magic of Christmas to thousands of guests in person and audiences watching across the country.
The Answer:
Role: Group Creative Director / Creative Direction
Agency: Mirrored Media
We brought a little Hollywood magic to one of LA's most beloved holiday traditions. Hosted by Lance Bass, the celebration featured star-studded musical performances, festive surprises, and thousands of guests gathered beneath The Grove's iconic Christmas tree. As the night reached its grand finale, a dazzling display of snowfall, drones, and fireworks lit up the sky, officially kicking off the holiday season in spectacular fashion.
A Hollywood Holiday Spectacular
NEXT PROJECT